Are you famous? Have I heard of you before? Most of us don’t have the luxury of being able to answer “yes” to these questions. In a world where attention gets more and more scarce, what can we do to overcome this – without being the one who simply yells the loudest or without resorting to cheap stunts?
Listen to Episode 154 here or in your favorite pod player.
As I mentioned at the beginning of the episode, I’m in the middle of a series on Content Marketing 201 focused on “next-level” strategies to help you stand out when the entire world is hip to Content Marketing 101. Start here for the first episode: Content Marketing 201: Beyond the Basics, or get the whole series collected here.
This episode features The Square Root in Roslindale, MA. They have great food and drinks, along with a full entertainment calendar. If you are in the Boston area, stop in – I love this place!
My band, The Rockmores: https://therockmores.com. Earlier this year, we released a full-length record called Interrupting Everything. When you download it, we donate 100% of the sales to charities. Not a typo: 100%.
All my other music: https://michaelboezi.com/music
And here’s the elusive red guitar from the episode called A Simple Example of Ethical Business Practices – a 2016 Fender Jazzmaster.
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If you are new to the show, here’s a little bit about me. I am a practitioner who shares what I learn “in the field” in my podcast and blog. I do this for free to pay it forward. If you are able, buy me a a cup of coffee! I’ll have an iced Americano, thank you!
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