Content Marketing 201: Beyond the Basics
In your online store, it’s hard to get a customer to complete the transaction. They dither, open a new tab, search elsewhere, or simply put off the decision.
Creating some urgency can help, giving potential customers that little push they need to complete the purchase. In Episode 174, I cover all the strategies you can use in your online store: Loss aversion, flash sales, expiration dates, and more. Listen here or in your favorite pod player.
Show Notes / Links from the Episode
- This segment is a part of a 20-lesson series: Content Marketing 201: Beyond the Basics
- Here’s the first episode if you want to start fresh: Content Marketing 201: Beyond the Basics
Where You Can Find Me:
- Twitter: https://twitter.com/mboezi
- LinkedIn: https://linkedin.com/in/mboezi
- Patreon: https://patreon.com/mboezi
- Book a session: https://controlmousemedia.com/strategy