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Content Strategy | Michael Boezi, Control Mouse Media, LLC

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Content = Connection

Your business relies on making connections, whether
you are building a product or offering a service.

Marketing has changed in the new media landscape.
It’s time to get a little unconventional.

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Quick Links: Podcast | Blog | Courses | Books | Downloads

Most Recent Podcast Episode

Marketing Without the Marketing offers respectful, soft-touch marketing strategies that are more in line with today’s consumers. This podcast is for small business owners of all types, including writers, musicians, and other creatives.Marketing Without the Marketing (Podcast)

The purpose of this podcast is to show you how to promote yourself or your business without being pushy and aggressive. No fluff – just real practitioner strategies from someone who uses content strategy every day in serving clients. I publish a new episode every other Monday, and you can find it in iTunes, Stitcher, and dozens of other podcast apps.

Latest Episode

Most Recent Blog Post

How to Attract an Agent, Publisher, or Label

An agent, producer, or publisher has to make decisions based on money. If they invest in you, will they get that investment back? Will they make a profit? If the answer to these questions is, “I’m not sure,” then you are not going to get picked. It’s as simple as that. Let’s remedy that.

Set up and optimize your author platform to guide readers down a pathway to purchase.Building Your Author Platform: Creating a Pathway to Purchase (Online Course)

An overview for beginners based on an in-person workshop that I conducted this fall — all about using your website, your blog, social media, and a sound email strategy to find new readers and guide them down a pathway to purchase.

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Creatives of all types can learn content marketing in this online course from Michael Boezi, Owner and Managing Director of Control Mouse Media, LLC.CreateBiz: Content Marketing for Creatives (Online Course)

A complete online course to help writers, musicians, and visual artists build a business around their creative work, focused on the most difficult part – marketing. The course is 42 video modules, with dozens of worksheets, templates, and checklists to help you get focused and efficient in building an audience.

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Online courses on content strategy from Michael Boezi, Owner and Managing Director of Control Mouse Media, LLC.
Complete List of Online Courses from Michael Boezi / Control Mouse Media

See the full list of current and future online courses, including SEO Basics, Social Media Strategy for Business, Email Marketing, Podcasting Basics, and Content Marketing for Writers.

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