Today’s publishing industry takes fewer chances on new authors. Having a strong author platform is one way to show that you are a low-risk investment. Why has this gotten even more important to publishers? Let’s take a look at the shift in power dynamics and what it means for authors trying to get signed.
Authors can learn a lot from the changes in the music business. Dave Kusek, founder of Berklee Online, is interviewed by Joanna Penn about the music industry and how it directly applies to the shift in digital publishing.