The best way to showcase your talent is by activating word-of-mouth marketing. Your message will travel further and faster in the hands of others. Growing your audience is not a passive process though. It requires a strategy, one that can seem counterintuitive at first glance.
Writers hate marketing themselves – with good reason. Who wants to be annoying, aggressive, and always selling? Thankfully, there is an alternative that’s much more effective anyway. It’s content marketing, and writers in particular are finding its soft-touch methods to be a relief – and a lot more in tune with the buying behavior of today’s readers.
If you hope to be a published author someday – or to self-publish and sell your books yourself – your author platform is absolutely critical. In fact, it’s almost impossible to achieve any measurable success without an author platform. Here’s a quick overview of how to get started establishing your platform – for new writers and experienced writers too.
A massive shift in the publishing business is empowering today’s writers in ways that were simply not possible in years past. Reaching readers directly has never been easier, and the writers who know how to take advantage of the new strategies and tools are charting new paths to success. Here’s an overview of the strategies and skills you’ll need to work towards financial freedom as a writer.