This mini-course is 6 audio lessons plus access to Tools & Templates to help you with your own content strategy.
Inside the course, you will find discounts for other online courses on this site.
What's in the course?
Repurposing content is one of the most important facets of any content strategy. It's one of the single biggest things you can do to impact your business.
With some careful planning up front, you can think a few steps ahead and save yourself valuable time – while building a set of content as a valuable business asset. You can work towards a larger output too, such as a book or an online course.
Michael Boezi is a writer, educator, and 17-year publishing industry veteran with early-stage startup experience as well. He started Control Mouse Media, LLC in 2014 to help small business owners – including writers and other creatives – build their online audience using a carefully-constructed content strategy.
He teaches a graduate-level course at Emerson College called Fundamentals of Content Strategy, and produces and hosts a weekly podcast called Marketing Without the Marketing: http://marketingwithoutthemarketing.com
For more details about Michael and his current projects, please see: http://michaelboezi.com/now
- Repurposing Content: An Introduction
- Repurposing Content Across Formats
- Repurposing Content Across Contexts
- Repurposing Content: The Upstream Method
- Repurposing Content: The Downstream Method
- Repurposing Content to Create an Online Course
As a part of your membership, you'll also get access to the Content Strategy Toolset – a suite of templates, checklists, and planners for your own content strategy. Get complete access to the course here: