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Content Strategy | Michael Boezi, Control Mouse Media, LLC

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Content = Connection

Your business relies on making connections, whether
you are building a product or offering a service.

Marketing has changed in the new media landscape.
It’s time to get a little unconventional.

Tell Me More

Quick Links: Podcast | Blog | Courses | Books | Downloads

Most Recent Podcast Episode

Marketing Without the Marketing offers respectful, soft-touch marketing strategies that are more in line with today’s consumers. This podcast is for small business owners of all types, including writers, musicians, and other creatives.Marketing Without the Marketing (Podcast)

The purpose of this podcast is to show you how to promote yourself or your business without being pushy and aggressive. No fluff – just real practitioner strategies from someone who uses content strategy every day in serving clients. I publish a new episode every other Monday, and you can find it in iTunes, Stitcher, and dozens of other podcast apps.

Latest Episode

Most Recent Blog Post

Consider the Source is an ongoing project that audits the way we consume, share, and produce media. This project includes live performances, selected workshops on the creative process, with early access and exclusive episodes.

Consider the Source: Series Overview

If we want to create positive change in the world, it will take strong ideas expressed with clarity and empathy. To that end, I’m launching a new project called “Consider the Source” that audits the way we consume, share, and produce media.

Set up and optimize your author platform to guide readers down a pathway to purchase.Building Your Author Platform: Creating a Pathway to Purchase (Online Course)

An overview for beginners based on an in-person workshop that I conducted this fall — all about using your website, your blog, social media, and a sound email strategy to find new readers and guide them down a pathway to purchase.

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Creatives of all types can learn content marketing in this online course from Michael Boezi, Owner and Managing Director of Control Mouse Media, LLC.CreateBiz: Content Marketing for Creatives (Online Course)

A complete online course to help writers, musicians, and visual artists build a business around their creative work, focused on the most difficult part – marketing. The course is 42 video modules, with dozens of worksheets, templates, and checklists to help you get focused and efficient in building an audience.

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Online courses on content strategy from Michael Boezi, Owner and Managing Director of Control Mouse Media, LLC.
Complete List of Online Courses from Michael Boezi / Control Mouse Media

See the full list of current and future online courses, including SEO Basics, Social Media Strategy for Business, Email Marketing, Podcasting Basics, and Content Marketing for Writers.

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