Content Marketing for Creatives is available in three smaller versions so you can focus on the specific skills and strategies that you need to learn.
Or you can purchase all three at once:
- Complete Course – $25.00 – Buy Now
NOTE: I am currently offering these courses at a reduced price to help mitigate COVID's lasting effects on creatives.
What's In Each of the Three Courses?
All three versions of the course contain Unit 1, and each version comes with all of the accompanying worksheets, templates, and guided assignments for each module.
Build a website to promote your creative work – and get your blog, social media, and email marketing strategy set up too.
Build Your Website
UNIT 1: START
- Introducing CreateBiz
- Introductions: Your “10 to Know”
- Why Are You Here?
UNIT 2: PLAN
- Your Creative Business: Setting Up Shop
- The New Functions of You
- Defining Your Goals
- Defining Your Customer Profile
- Defining Your Content’s Function
- Branding Yourself
UNIT 3: BUILD
- Establishing the Foundation of Your Brand
- Website Basics: Setting Up Your Online Hub
- Website Components: An Inventory
- Blog Basics: Publishing Regular Content
- Blog Components: An Inventory
- Social Media Basics: Your Means to Connect
- Email Basics: Owning the Relationship
- Email Basics: Building Your List
Learn how to do the outreach necessary to find new fans - using a blog, email campaigns, and social media.
Connect with Your Audience
UNIT 4: CREATE
- Getting Your Content Strategy in Order
- Building Your Narrative
- Cornerstone Content
- Email: What to Send, Subject Lines, and Segmentation
- Email: Analytics and Automation
- Content Organization
- Content Optimization
UNIT 5: CONNECT
- Introduction to Social Media – Your Relationship Toolset
- Using Content to Activate Influencers
- Timing & Frequency
- Wrap-Up: Putting It All Together
Learn how to integrate your blog, email, and social into systematic workflows so you can get more efficient in your marketing.
Get Focused and Efficient
UNIT 6: INTEGRATE
- Blog Strategy for Writers
- Email Strategy for Writers
- Social Strategy for Writers
- Efficient Workflows for Writers
- Integrated Strategies for Writers
- Blog Strategy for Musicians
- Email Strategy for Musicians
- Social Strategy for Musicians
- Integrated Strategies for Musicians
- Blog Strategy for Visual Artists
- Email Strategy for Visual Artists
- Social Strategy for Visual Artists
- Integrated Strategies for Visual Artists
What Else Do You Get?
Each version also comes with access to 3 eBooks to get you started:
Tackle the three biggest issues that creatives face. Get specific step-by-step strategies to apply to your creative business.