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Stop Mimicking What Marketers Do

We have the tendency to mimic what we see others doing on social, blogs, podcasts, and videos. We think, “it must work” because hey, “that person seems successful.” This is a trap though, and can lead us into presenting ourselves in an inauthentic way. Tired Web clichés, sure – but also worse than that: Doing actual damage to your brand.

Listen to Episode 191 here or in your preferred pod player.

Show Notes / Links from the Episode

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