Part 6 of The Social Media Strategy Series
Perhaps you are already using Instagram for business. Or perhaps you've started already, but would like to get more out of the platform. This episode of Marketing Without the Marketing will help you with that.
I give an overview of some of the key Instagram strategies for business:
- How to use Instagram as a storytelling device for your brand.
- How to set up a clear, direct, and optimized user profile.
- Two strategies for how to make the most out of Instagram's one-link restriction.
- Setting up a business account in Instagram and why it's important.
- Hashtagging etiquette for business accounts.
- Using Instagram's analytics to help you with your content strategy.
- The basics of creating a Facebook Business Manager account so you can run ads on Instagram.
Listen here, or subscribe in iTunes.
Show Notes
As I mentioned in the episode, here’s a summary of some of the recent business-friendly changes that Instagram has made: Instagram Provides New Overview of Brand Profiles and Analytics.
If you’re thinking about running ads on Instagram, you need a Business Manager Account. Start here and follow the instructions: http://business.facebook.com.
Facebook provides a great how-to for creating Instagram ads. Here’s a step-by-step guide of Facebook’s Ads Manager, including how you can create one ad and use it in both Facebook and Instagram.
Lastly, here’s my account should you wish to see some of my images: http://instagram.com/mboezi.
The post Instagram for Business: Brand Storytelling with Images appeared first on Control Mouse Media, LLC.